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      <title><![CDATA[Forecast and Projection Curves]]></title>
      <link>http://www.upperquadrant.com/Default.aspx?tabid=64&amp;EntryID=20</link>
      <description><![CDATA[A response curve has two purposes, forecasting responses and evaluating a campaign’s performance while the campaign is active, referred to as Projection Model or Project to Final.  
Forecas ...]]></description>
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