Monthly Archives: September 2011

Nothing Personal, Man. I Mean, Everything Personal

Posted on September 29, 2011 by dgill Leave a comment

Monopsony is so odd a word that spell check doesn’t know it.  I heard it 12 years ago, and totally forgot about it until it slapped me in the face this morning like a launched flying fish. I thought about … Continue reading →

General Marketing

Ah, Machines

Posted on September 29, 2011 by jlang Leave a comment

Although often deemed a Luddite by my fellows here at Upper Quadrant, I do have a washing machine, a dryer, and a dishwasher. They’re terrific machines, really, that provide exceptional service and time savings. Nice white uniforms after a particularly grueling game … Continue reading →

Uncategorized

Lego and Ford marketing partnership, what a great viral idea

Posted on September 28, 2011 by Scott Rakestraw 1 Comment

I have a love hate relationship with Legos.  I love the fact they inspire creativity and are changing education via the First partnership (http://www.firstlegoleague.org).  I hate the fact I step on them when my son leaves them on the floor. … Continue reading →

Marketing Heros

Breaking down interactive data silos

Posted on September 27, 2011 by Scott Rakestraw Leave a comment

As I interact with clients and prospects, I am noticing interactive data is every where.  It is spread across point solutions like display ad servers, ad word tools, social network tools and web metric tracking tools like Google Analytics, Core Metrics, … Continue reading →

Interactive, Online , ,