Category Archives: Madman – Glenn Hughes

Are you still using Spreadsheets?

Posted on February 1, 2012 by ghughes Leave a comment

Let’s talk interactive. Let’s say you’re doing everything right – you’re writing amazing ads, making just the right bids, and even honing in on your customers through location targeting or other advanced techniques. But even though you’re getting a great … Continue reading →

Madman - Glenn Hughes , , ,

ZenithOptimedia | Live ROI | Live Return On Investment Marketing

Posted on October 13, 2011 by ghughes Leave a comment

Hi Marketing Madman Glenn Hughes here. I was surfing the net, which my boss doesn’t really appreciate …  company time, company resources and alike.  But this surf was actually quite productive.  Or so I would like him to think.  Nevertheless, I … Continue reading →

Madman - Glenn Hughes

Television Still The Big Bucks Leader In Ad Spend Thru 2013 | television advertising

Posted on October 10, 2011 by ghughes Leave a comment

Television Still The Big Bucks Leader In Ad Spend Thru 2013 I received this email and thought that it contained some solid information.  Question is with all this spend, what will the revenue growth be, by company, year over year? Tracking television advertising spend … Continue reading →

Madman - Glenn Hughes