Customers reward you when you reward them!


Customers will reward you when you acknowledge something as personal and individual as their birthday. Open rates for Birthday Emails average about 45%. This more than double respectable open rates for normal promotions.

Practical Application

If someone provides their birthday information, it's a good idea to celebrate the occasion. Birthday campaigns are very effective for client nurturing and are relatively easy to set up and maintain. Show your customers that your brand cares!

Email Recipe(s)

Birthday Month
Segment Audience
This email is sent to customers once a month, for customers that have birthdays IN that month.
Key Message
Happy Birthday… here’s a gift from us to celebrate YOU!
Automation Level
Fully Automated