Our managed co-op creates opportunities for brands to activate campaigns across multiple retailers at scale, with the data-driven confidence to know what is working.
Our retail partners have a new level of marketing sophistication centered around data and ROI measurement. It starts with our Connectors and Customer Data Platform, which centralize all interactions and transactions - POS, E-commerce, Email Behaviors, Web Behaviors, Race Registrations, Training Registrations, Fitting Appointments, and data from our engagement applications, e.g., Shoe Test and Profile Builder. Our marketing platform supports the entire marketing workflow - targeting, activation, measurement and reporting.
We combine every customer interaction to build data science-driven audiences that convert.
We track online and offline (in-store) attribution, allowing you to know the ROAS (Return On AdSpend) and CPP (Cost Per Purchase) for co-op digital and email campaigns.
We are the trusted intermediary between the brand and the retailers. We enable marketing activation and data sharing in a way that works for everyone.