Free Run Specialty Marketing Resources

Workshops, Ebooks, guides, templates, and more to help you get more customers, more often.

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RIA Webinar: The Power of POS
Webinar
RIA Webinar: The Power of POS

The conversation will be moderated by Justin Porter of Athletic Annex, and includes Scott Rakestraw from Upper Quadrant, Amber Vanes from RICS, Lance Muszaly from Optio/Sole Sports, Dave Patterson from Brooks.

UQ Cadence In Action: Leaderboard Webinar
Webinar
UQ Cadence In Action: Leaderboard Webinar

Learn how to use data-driven coaching to increase email capture rate and average transaction value. Featuring Skinny Raven, Running Lab, and Charm City Run.

TRE21 - Building your marketing budget strategy for more customers, more often.
Workbook
TRE21 - Building your marketing budget strategy for more customers, more often.

Looking to build upon your marketing strategy for a robust approach? Join Upper Quadrant for an interactive session focused on email, paid social media, web experience, influencers, and customer journey. Learn the “why” behind your digital marketing, with updated insights on ROI tracking and metrics, and how it can help you reach more customers more often. You’ll leave this workshop with actionable items to implement into your 2022 marketing strategy to start your year off strong!

Running Insights Market Week: Email Marketing
Workshop
Running Insights Market Week: Email Marketing

Email Benchmarks, Deliverability Standards, and Best Practices

Setting up Instagram Shopping
Guide
Setting up Instagram Shopping

What is Instagram Shopping you ask? It is a feature within the app that allows Instagram business accounts to promote their products via organic posts. Users and followers can see the product you tagged, interact with your post by shopping through the products you are promoting, and purchase items all while staying within the app.

Running Insight: Virtual Fittings How-To
Webinar
Running Insight: Virtual Fittings How-To

Virtual fitting Panel with Pacers, FITniche, and Charm City.

Run Specialty Google Search Guide
Guide
Run Specialty Google Search Guide

A guide to Google Search for Run Specialty Retailers.

Run Specialty Growth Playbook
eBook
Run Specialty Growth Playbook

We’ve canvassed our own experiences and those of run specialty retailers leading the growth charge to offer a growth playbook that you can draw on for inspiration and tailor to your own run specialty business.

Summer Marketing Planning Workshop (and beyond)
Workshop
Summer Marketing Planning Workshop (and beyond)

We all saw our well laid 2020 plans go up in smoke in early March. This workshop will focus on revisiting our plans and adjusting to our new priorities and shifts in our operations. We will focus on the next few months of planning and execution. Don’t have a plan? We will be providing worksheets to assist with planning.

Social Marketing: Tenants for Building a Solid Strategy
Workshop
Social Marketing: Tenants for Building a Solid Strategy

Social media is more than pretty pictures, hashtags and likes. Join us for a presentation followed by a Q&A and open forum with Megan Garafola, a digital strategist with years of experience with global brands. Attendees will come out of this session with tools to evaluate their social strategy and several “ah has” and tips to maximize their social effectiveness.

Applying Insights from Behavioural Science to Running Marketing
Workshop
Applying Insights from Behavioural Science to Running Marketing

Anyone who works in marketing is in the business of influencing decisions – how can you do that without understanding what drives them? This talk will give you an introduction to the field of behavioural science as it applies to marketing. It’ll cover some of the classic experiments that reveal the fascinating ways in which the human mind makes decisions about behaviour, as well as new and lesser-known research that will give you the edge. Most importantly, it will bring it all back to marketing, translating theory into practice.

SMS Text Messaging Webinar for Run Specialty Retailers
Webinar
SMS Text Messaging Webinar for Run Specialty Retailers

Learn the in's and out's of retail text marketing from an expert in 30 minutes. - Why text messaging? - Business Stores - Consent - Technical Stuff - How to get started

Marketing Relevance
Workshop
Marketing Relevance

With Ecommerce booming like never before, every brand must be hyperfocused on creating relevance in their marketing. The brands that use a combination of data-science, omnichannel marketing, and technology to create a customer-centric experience are the ones who will keep customers coming back for years. Attendees in this session will walk away with a new perspective on taking their marketing to the next level along with actionable steps and new ways to get more out of their existing campaigns.

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P: (703) 476-1992
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